27 January 2012

Via e-mail:

AD: Please send the disclaimer line.
Me: Shows shown for illustrative purposes only.
AD: Which show are we going to?
Me: Whahahahahahah!
      Shoes shown for illustrative purposes only.
      (Sorry!)

It happens to the best of us.

Sigh.

09 January 2012

JCW: Do you think that "in-store" thing looks weird?
Me: Do you want to be more specific?

Sigh.

Up, up and away!

I'm taking a much-needed holiday – far, far from JCWs and the wonderful world of advertising.

I leave you with this song, which has a soft spot in my heart - am certain you can guess why. (Clue: it's all in the title.)

See you on the flip-side.

Happy sigh.

26 August 2011

Emailed by a JCW this morning:


Huckster (huck·ster)    
Pronunciation:/ˈhəkstər/  
noun

• a person who sells small items, either door-to-door or from a stall or small store.
• a mercenary person eager to make a profit out of anything, typically products of questionable value.
• a publicity agent or advertising copywriter, especially for radio or television.

Every now and then, they surprise and delight me.

Happy sigh.

23 August 2011

While reviewing an in-store live read:

Me: You need to advise them on what to do if they've lost their card or don't have it with them.
JCW: Oh, like if you've lost your card: tough cheese!

Sigh.

15 August 2011

Me: Have you checked your document thoroughly?
JCW: Yes.
Me: Are you sure?
JCW: Yes.
Me (after reading through copy): Is the name of the farm Willow Bridge or Willow Creek?
JCW: Oh. Willow Creek. Willow Bridge is a mall.

Sigh.

Copy. Paste. Three.

Sigh.

Thanks, Andrew S. Source: Failblog